Meet the Strength Deployment Inventory

The Strength Deployment Inventory® (SDI®) is a powerful assessment tool that helps people develop greater self-awareness and understanding of others, for more effective collaboration and stronger professional relationships.

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GAIN ACTIONABLE SKILLS

INDUSTRY-LEADING COURSES

Based on five New York Times bestsellers, our award-winning courses in communication, performance, and leadership are renowned for being fun, human, impactful, even life-changing. Above all, they are practical, giving learners crucial skills that produce better results.

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ELEVATE YOUR INTERACTIONS

SDI ASSESSMENT

The Strength Deployment Inventory (SDI) is a workplace personality assessment that explains how your motives drive behavior—both when things are going well and when there is conflict. These insights help people develop a greater understanding of and appreciation for themselves and others, for more productive interactions, healthier relationships, and better results.

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Flexible Learning Formats

We offer courses in person, virtually, or on demand—or you can use our guides and resources to create a blended learning experience.

ON-DEMAND

Learn at your own pace online.

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VIRTUAL

Join one of our instructors online.

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IN-PERSON

Attend a classroom course.

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CRUCIAL CONSULTING

We can help your team improve culture, lead change, and solve the tough organizational challenges you face.

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GLOBAL IMPACT

Our work has been translated into more than 20 languages, and people around the world learn our skills through partners in 27 countries.

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CRUCIAL CONVERSATIONS FOR HEALTHCARE

Crucial Conversations for Mastering Dialogue is available as a healthcare course, featuring lessons, scenarios, and exercises that address the challenges healthcare professionals face.

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Learning that Changes Behavior

167%

Employees at MaineGeneral Health were 167% more likely to report confidence to speak up and resolve problems with colleagues after learning the skills taught in Crucial Conversations® for Mastering Dialogue.

40 MINS

Nine of ten Getting Things Done® graduates report permanently changing a time-management behavior and saving an average of 40 minutes every day for more focused work.

$7,500

Our research shows that every successful Crucial Conversation could save the organization an average of $7,500.

Jennifer Pecor

Advocate Health Care

Going virtual helped me stay focused because I was in a comfortable environment— breaks were placed just right, and I didn’t have to commute anywhere.

Mitch Anderson

HomeAdvisor

Giving our leaders skills to effectively and comfortably handle Crucial Conversations has a tremendous positive impact on their ability to create relationships.